My Experience

Entrepreneurial know-how

Currently, I am the Chief Marketing Officer at Suxeedo, a high-tech Startup that combines innovative crowdsourcing with high quality link-building.  In the past I have contributed my marketing know-how to Beaufort Media GmbH where I have been involved in the development of the international writers-community Independent Publishing. I have founded and managed and the internet start-up Unifloh.de and I have financed my education by successfully managing a small import business in Canada. Developing new ideas, stepping up to the responsibility, managing risks and improving my business strategy through intelligent reflection is what I have learned in the process. My competence  and experience in terms of entrepreneurship encompasses the following:

  • Business Model Development
  • Business Planning/Financial Forecasting
  • Import and Export
  • Sales
  • Online Marketing
  • Advertising

Consulting experience

I have been involved in consulting projects for organizations ranging from NGO’s to multinational corporations. By co-facilitating consulting projects with experienced executive consultants and by contributing to academic consulting projects, I have gained valuable insights in a wide range of different industrial sectors. A key learning for me has been that the organizational structure, group dynamics within organizations as well as the leadership style of top-executives have an enormous impact on business performance. My experience in the consulting field encompasses:

  • organizational change projects,
  • strategic marketing/brand management/rebranding
  • innovation management/product development,
  • and business development/intrapreneurship.

My personal consulting focus lies on intrapreneurship, creativity and innovation. I have been involved in projects with the following organizations (among others):

Marketing skills

I have also been involved in several market research projects for large corporations. I have been involved in in teams developing new business fields with two companies and in a rebranding effort of a medium sized business. While pursuing my Masters degree, I majored in strategic marketing. Furthermore, I have solid skills and experience in Search Engine Marketing, Social Media Marketing and Search Engine Optimization.

Social competence

Contributing to the community is very important to me. In the process I have learned how to interact with people in crisis and conflict  situations and I have developed an empathetic understanding for people who are facing special needs. I have received many hours of training from psychologists, conflict mediators, professional coaches and social workers and I put my newly learned skills to use in over 2000 hours of voluntary work. I have started my journey towards becoming a better listener and a more self-responsible and mature person. It’s a lifelong journey.

I feel very lucky that I was able to work with teams of absolutely dedicated people in such rewarding working environments as a volunteer, facilitator and consultant with the following organizations:

and more…